Does a Facebook share generate revenues for a publisher? Here’s how it could be calculated.
Category: News & Commentary (Page 2 of 3)
Cross media measurement has emerged as a necessity for advertisers running integrated campaigns. While it’s no surprise why, it is significantly difficult to accomplish.
When I first started tracking the print (and publishing) industry, the paper industry was already in trouble.
Data security is a rising concern worldwide, and the start of 2017 has certainly not allayed those fears.
Bitcoin has been widely speculated as the next big thing in currency, or as a failed experiment that is nearing its end. However, that changed in the last few days, when it experienced a resurgence – one so strong, that it is at par with the price of gold!